Heller Globalization

473
why should minorities be invested in the "state"?
- opposition to statehood weakened
474
- multilingual repertoires ...implicated in gloablization
- globalization has opened up spaces for local organization
- economic bases of social and cultural reproduction are crumbling

474
sectors of gloabal economy centered on multilingual communication
gloablization economy - commodification of language

new economy business - call centers
new understanding of language - not ethnic - but commodified

legitimacy...who has legitimate right?

475
Cajun - middle class - "recoup" lost ground

authenticity - Provence (makes me think of NY vs. Pittsburgh) --why Cleveland market is so cool
goes back to Austin thing

Cherokee vs. Laguna/ Acoma - there are layers here. 

new value to formally stigmatized identities, products
who produces these products student teaching - two white guys talking about the way Natives are now selling sand paintings on their own. UGH!!!
 476
what is valuable - removed and authentic, new and hybrid, authentic and uncommercialized, or commidfied and valuable?

francophone, Canada - where is authenticity commodified?

1960s - francophone identity - networks - competition for bilingualism
477
interview
478
French - resource extraction tradition

massive layoffs
1990s
restructuring old economies
investing - capitalizing on cultural products
investing in service/ communications capitalize on bilingual skills

479
tourism
480
methods - interviews, phone companies

482
set out to rebuild economy call centers
483
though they are not great jobs, excitement over interest. French no longer stigmatized
484
French language high school - now a source of commodification

most anglecized
485
call center - places premium on language as a skill

486
recently - govt support has focused on "job creation and services" vs. "maintenance of language"

487
language skills more important that ethnic ties

heritage tourism - bring ppl together and bring in new ppl

488 wolf story

489
 tensions - different communities...for what purpose?

learn french through schooling vs. minority community - identity

 "What is "French"?!